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Bachelor of Arts (Honours) - Business Management (Marketing)

Middlesex University, London · Greater London, United Kingdom

About this programme

This course is ideal for those who are interested in how businesses are operated and managed, but who also want to develop their own marketing expertise. Through workshops, role-plays, problem-solving exercises and analyzing case studies, students will learn to communicate their ideas and help to sell their products and services to customers. Students will also study the key business functions that organizations require for success. In terms of a career after students graduate, a BA in Business Management with a focus on marketing opens up a broad career path. The skills they'll develop are needed across almost every business and governmental sector, as well as third party organizations. Over the course of this Business Management and Marketing degree students will learn by doing – the vast majority of Middlesex' modules are practical, and students will be assessed based on real life case studies and simulations.


This course is ideal for those who are interested in how businesses are operated and managed, but who also want to develop their own marketing expertise.

Through workshops, role-plays, problem-solving exercises and analyzing case studies, students will learn to communicate their ideas and help to sell their products and services to customers. Students will also study the key business functions that organizations require for success. In terms of a career after students graduate, a BA in Business Management with a focus on marketing opens up a broad career path. The skills they'll develop are needed across almost every business and governmental sector, as well as third party organizations.

Over the course of this Business Management and Marketing degree students will learn by doing – the vast majority of Middlesex' modules are practical, and students will be assessed based on real life case studies and simulations.

Admission requirements

Minimum Level of Education Required: 1-Year Post-Secondary Certificate Min GPA: 65.0% English Proficiency Requirements: For direct admission, applicant must be from an English speaking country or meet either of the following English test scores: Min TOEFL iBT: 72 (Min Listening: 17.0, Min Reading: 18.0, Min Speaking: 20.0, Min Writing: 17.0) Min IELTS overall: 6 (Min Listening: 5.5, Min Reading: 5.5, Min Speaking: 5.5, Min Writing: 5.5) Min PTE overall: 51 (Min Listening: 51, Min Reading: 51, Min Speaking: 51, Min Writing: 51) Applicants interested in applying for direct admission, but are yet to complete an acceptable language test, can do so, but must provide valid results before receiving a final offer letter. For conditional admission, you are required to provide English proficiency scores: Min IELTS overall: 4 (Min Listening: 4, Min Reading: 4, Min Speaking: 4, Min Writing: 4)

  • Minimum Level of Education Required: 1-Year Post-Secondary Certificate
  • Min GPA: 65.0%
  • English Proficiency Requirements:
    For direct admission, applicant must be from an English speaking country or meet either of the following English test scores:
    • Min TOEFL iBT: 72 (Min Listening: 17.0, Min Reading: 18.0, Min Speaking: 20.0, Min Writing: 17.0)
    • Min IELTS overall: 6 (Min Listening: 5.5, Min Reading: 5.5, Min Speaking: 5.5, Min Writing: 5.5)
    • Min PTE overall: 51 (Min Listening: 51, Min Reading: 51, Min Speaking: 51, Min Writing: 51)
    Applicants interested in applying for direct admission, but are yet to complete an acceptable language test, can do so, but must provide valid results before receiving a final offer letter.
    For conditional admission, you are required to provide English proficiency scores:
    • Min IELTS overall: 4 (Min Listening: 4, Min Reading: 4, Min Speaking: 4, Min Writing: 4)

Intakes

April 2024
Apply by 01 Mar 2024
September 2024
Apply by 30 Jul 2024
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