Bachelor of Arts Marketing (Placement Year)

BA(Hons) Marketing is written and delivered by industry experts and delivers a balance of academic rigor and practical learning. UWE connects with practitioners across the industry to ensure they keep teaching relevant and useful for students.

Study specialist marketing modules in the key areas of branding, global marketing, big data and digital marketing. Learn how to create a brand, undertake market research and respond to briefs.

Develop an ability to communicate in a compelling way, understand consumers, and co-ordinate and manage projects from start to end in line with financial targets.

Guest speakers from industry, placements and internships, competitions and case studies present regular opportunities to access industry and gain real-world insight. Employability is central to the course and ensures students graduate 'work ready', with the skills and experience to succeed in their career.