Master of Science Marketing

• Planning, strategy development and implementation
• Analysis of customers, markets and industry
• Marketing communications
• Research, investigations and data analysis.

The course draws heavily on real-world issues, so students will learn the theory but also how to apply it to real-life situations. Students will also have plenty of opportunity to engage with employers, with guest lecturers from industry, and research opportunities where they can work on real marketing problems.

• Minimum Level of Education Required: 4-Year Bachelor's Degree
• Min GPA: 66.0%
• English Proficiency Requirements:
  For direct admission, applicant must be from an English speaking country or meet either of the following English test scores:
  • Min TOEFL iBT: 90 (Min Listening: 17.0, Min Reading: 18.0, Min Speaking: 20.0, Min Writing: 17.0)
  • Min IELTS overall: 6.5 (Min Listening: 5.5, Min Reading: 5.5, Min Speaking: 5.5, Min Writing: 5.5)
  • Min Duolingo English Test Score: 120
  • Min PTE overall: 58 (Min Listening: 51, Min Reading: 51, Min Speaking: 51, Min Writing: 51)
  Applicants interested in applying for direct admission, but are yet to complete an acceptable language test, can do so, but must provide valid results before receiving a final offer letter.
  For conditional admission, you are required to provide English proficiency scores:
  • Min IELTS overall: 4 (Min Listening: 4, Min Reading: 4, Min Speaking: 4, Min Writing: 4)